There are a lot of way that explained by Search Engine Optimization (SEO) experts, but no body know exactly how Search Engine work. Before, you walked further in SEO, you have to know the base knowledge about SEO. There are two base methods to optimize your blog on Search Engine, the following are:

1. On Page Optimization

On Page Optimization is a process to optimize your own blog, such as blog appearance and even about your blog setting. Some examples of On Page Optimization are using Meta Description Tag, Header Tag and domain/subdomain that related to our main keyword, etc. At the heart of matter On Page Optimization is how you optimize your own blog to get best position in Search Engine searching result.

1. Off Page Optimization

This is means a process to optimize your blog from external area. Or how can you utilize external area help your blog get best position in Search Engine searching result. One of Off Page Optimization example is backlink.

Make yourself familiar with these two bases knowledge on SEO and ready to walk to the next step.

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Do you have twitter account? How many your twitter followers? For your information, Twitter able to influence Google Page Rank of our blog or website. This information came from Amit Singhal, a Google Fellow. Amit Singhal explained this information on occasion of the involment in Google’s real-time search efforts.

When Amit Singhal was interviewed on MIT’s Technology Review, he said that the way the company ranks Twitter updates in its search result is definitely more than popularity contest. Amit Singhal protested Google’s focus on a Twitter user’s overall reputation to measure ranking. Still according to Amit Singhal, while a popular user follows others user, the other person’s reputation will increase. Of course, Twitter just a little of so big and involute Google Page Rank algorithm.

It’s good news for blogger who focus on SEO activities. Because this is one of opportunities that blogger take to get more traffic and higher Google Page Rank from a Twitter account. So we have to make our Twitter appearance as well as possible and make your account popular in Twitter world. I have a simple trick how to get many followers. First, you have to follow a popular user and you have to reply all of hi tweet. But remember your tweet reply must be contain good words and related with the tweet. Second, you should RT (ReTweet) the popular user’s tweet. And get more followers to your Twitter account during few weeks.

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After we discussed previous SEO article from Ivan Stroucliak, an SEO expert from SEO Internet Marketing INC., who has many experience in SEO research, now we will continue to the next SEO tips and tricks from Ivan. In this article, we will discuss about how we can get opportunity from old domains and old website for search ranking advantage.

Here is a good way if we don’t want to build a website from zero, we can buy an existing domain or website. From the existing website, we can use its link power and age to increase our searching ranking. How to buy old domains? Generally, buying old domain is a good SEO strategy. Because the old domain names are familiar and trusted by Google more than the new domain names. When we buy an old domain name, we also save several months by taking short cut to “trust building”. But, we can not choose domain name exactly similar with we want.

Besides buying old domains, we also find other opportunity by buying old websites. For your information, you should buy the ranking existing websites because it’s better and easier to maintenance than the ranking new ones. And it is big advantage, if the old website has similar target keyword with we want. Because old websites have the old links that help us get high search ranking.

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